Give it yourwebsite.It posts fora month.
Foldwick reads your site, builds a brand kit, writes the plan, and publishes it on schedule. Five steps.
No card. Connect a channel when you're ready.
Mon
09:00
Three signs your plant has outgrown its pot
Instagram · Tip
Tue
17:30
How we choose which growers we buy from
Facebook · Story
Wed
18:00
New in: trailing pothos that grow themselves
Instagram · Showcase
Fri
10:00
Weekend treat — 15% off every succulent in the shop
Facebook · Offer
Sun
12:00
“My fiddle-leaf finally thrives.” Thank you, Dana.
Instagram · Review
Four steps, and then it stops needing you.
It reads your website
Paste your URL. Foldwick reads what you do, what you sell, and how you talk about it — no questionnaire, no blank canvas.
It builds your brand kit
Your logo, your colours, your type — pulled from the site or generated for you if you don't have them yet.
You set the look
Choose the template family your posts are built from and see it applied to real content, not a swatch.
It publishes on schedule
Approve the plan once. Foldwick posts it to Instagram and Facebook at the times it picked, or waits for a tap — your call, per channel.
Three things a blank calendar can't do for you.
- Built from you
On-brand because it's built from your business, not a template
Generic AI writes generic posts. Foldwick works from your own site — your services, your offers, your tone, your colours and logo — so what comes out sounds like you and looks like you. Graphics are rendered in your brand kit, inside the app.
- Readable by construction
Every colour pairing is checked before it can ship
Brand colours picked in a hurry are how small businesses end up with pale grey text on white. Foldwick runs every text-on-surface pair in your kit through a contrast engine and shows you the ratio. If a pairing can't clear the bar, it doesn't get offered.
- Your call
Fully hands-off, or nothing without your tap
Turn on auto-publish and the calendar runs itself. Leave it off and posts wait for a single approval. Set it per channel, change it whenever — you are never surprised by something that went out.
Two channels, published properly.
Instagram and Facebook are live today. Nothing else is — we'd rather ship each one done right than list logos we can't post to.
- InstagramLive now
- FacebookLive now
- XNot yet
- LinkedInNot yet
- TikTokNot yet
Made for people who run a business, not a feed.
Solo owners and freelancers
You are the whole marketing department, in whatever hours are left.
Salons, barbers, studios
You'd rather be with a client than in a design tool.
Local trades and services
Plumbers, cleaners, trainers, contractors — you know you should post.
Anyone without a marketer
No agency, no social media manager, no spare evenings.
You don't need to be good at marketing. That's the whole point.
Start free. Upgrade when you want more.
Every plan publishes to Instagram and Facebook. Those are the only live channels today.
| Plan | Price | What it’s for |
|---|---|---|
| Free | $0 | See the whole thing work on your own website before you decide anything. |
| Starter | $19/mo | A steady, hands-off presence for one business on one or two channels. |
| Pro | $39/mo | More posts, both channels, and full auto-publish. The one most people stay on. |
| Studio | $79/mo | The highest posting volume and everything Foldwick can do. |
Every plan starts with a 14-day free trial — full access, no credit card. See full pricing
The things people ask first.
Set it up once. Let it run.
Paste your website and see the plan Foldwick builds for you. Free for 14 days, no card.
14-day free trial · Cancel anytime · Founding members keep 50% off for life